Here is just one of the ideas, Focus on One Thing. “If you find your company is not in first place in comparison to your competitors, a method of differentiation is to focus on one aspect of your business product/feature and make it the best in your space. The second step is to market the focused product/feature explaining how it is better than your competition.” ~ Phil Chen, Systems Watch.
Keep reading for the other great ideas. http://ow.ly/KvoMk